Pop Haydn pitches the Amazing Miracle Oil in the Palace of Mystery at the Magic Castle.
This is a 3 oz bottle containing Pop Haydn’s Amazing Miracle Oil. This is 100% PURE high-viscosity food grade mineral oil–no additives, chemicals, dyes or perfumes. No dangerous active ingredients. It is spiritually enhanced and mesmerically influenced in a secret shamanic ritual first taught to Pop by a Placebo Indian medicine man from Cucamonga…
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Pop Haydn’s Post-Modern Medicine Show uses lateral marketing in its crowd-funding campaign at IndieGoGo.
Los Angeles, California (PRWEB) July 19, 2012
What would a troupe of talented vaudevillians and con artists from 1910 do if they were suddenly thrust here into the 21st Century? That is the premise of Pop Haydn’s Post-Modern Medicine Show, a live variety show in the Los Angeles area. The story goes that medicine pitchman Pop Haydn and his small band of time-displaced mountebanks are still able to put on their song and dance and to pitch their medicines just as they did back in 1910, but now it’s even easier—here you can sell a half pint of water for four bucks!
If there really were a group of 19th Century expatriates trying to mount a show here in our time, and they were hip to the internet, they would probably turn to crowd-funding. That is exactly what the real Pop Haydn did.
Pop Haydn is a real person as well as portraying a character in the show. He and his variety company have recently started a crowd-funding campaign on IndieGoGo. They hope to raise enough money by August 31st, 2012 to support producing a regular show in local vaudeville theaters.
So, what is crowd-funding? It’s a joint effort on the part of a large number of individuals on the internet, who freely give their monetary support to various efforts initiated by other people or organizations.
Crowd-funding works for a wide range of purposes, including disaster relief, support for the arts, political campaigns, startup companies, movie development, and scientific research. IndieGoGo, Kickstarter, RocketHub, BelieversFund, StartupAddict and Quirky are a few of the crowd-funding sites available. Successful funding of any project depends on its intrinsic appeal to investors and on the campaign’s ability to promote its cause to as wide a market as possible.
Local theatrical productions can be a difficult to pitch to a world audience. To attract donors, it is helpful if the group seeking funds can appeal to a more general cause than just the realization of their own local project. Having an appeal of some kind to a thing of wider concern, such as support for children’s theater or for tolerance education can open a campaign up to a larger pool of donors.
This lateral approach is important because it helps to connect the campaign’s project with the concerns and interests of the donors, and makes them feel better about giving. Finding ways to make the donors feel good about giving is extremely important to a successful campaign.
The Medicine Show trusts there are plenty of people around the world who support live variety theater and Old Time music who would be willing to help fund this new production even though they might never expect to see it. These online supporters donate directly to the Medicine Show through IndieGoGo. Here prospective donors can also find nformation about the show, video and photos.
Perks are another important consideration. Offering attractive perks can help motivate people to donate. IndieGoGo makes setting up and managing these perks very easy. The campaign will give each donor a thank you perk. These include such things as sponsor credit, a theatrical poster of the Medicine Show, or a bottle of the Amazing Miracle Oil.
Magician Whit “Pop” Haydn is a six-time award winner at Magic Castle in Hollywood, and a past vice-president of that organization. He and his fellow performers have created a show that combines theater and variety arts with live music intermingled with demonstrations of Pop Haydn’s Teleportation Device and other steampunk-oriented inventions. Haydn pitches the Amazing Miracle Oil in a send-up of modern medical quackery—“It’ll make you feel better!”
Says Haydn, “We are going to produce our show no matter what, but with a little startup money we will be able to get things moving much sooner. What we like about IndieGoGo is that even if we don’t quite meet our goal we still get to keep what we have raised. Everything helps and this assistance makes it possible for us to keep things moving forward.”
“The Medicine Show is just a hoot!” says Sophie Evans an award-winning Las Vegas act. Evans performs with her “fire magic” routine on the Medicine Show, and then plays the part of intrepid electronaut Tesla Girl in a performance with Pop Haydn. That bit involves a large Tesla Coil and several able-bodied men from the audience, and is a recreation of an old 1890’s Vaudeville act known as The Georgia Magnet.
“I enjoy working to live music, which you rarely get to do, and re-working my Vegas show to fit a more 1910 style has been fun and very stimulating…as has been working with that Tesla Coil!” Evans laughed.
This video is from the 2011 Cowboy Festival. I have performed at this festival since 2005. Magill and I love it and always have a great time.
I will be appearing once again at the Santa Clarita Cowboy Festival held this coming year on April 19 – 22, 2012 at Melody Ranch Movie Studio.
I will be performing just on Saturday and Sunday at the Medicine Show Stage, along with Professor Dave Bourne and the incredible John Reynolds. I will be doing some magic and pitching the Amazing Miracle Oil.
It is a wonderful festival, with lots to see and do. It is great for the kids, with farriers, leathersmiths, rope spinners, campfire cooks, and other demonstrations of the skills of the range, as well as cowboy poetry readings, and lots and lots of cowboy music. There is great food to eat, and the ambience is wonderful–it is the set of the HBO show Deadwood. It is a wonderful place to come dressed up in Old West duds and take photos. Steampunk is welcome.
For more information about the Santa Clarita Cowboy Festival, go here: http://www.cowboyfestival.org/
I had not checked in a long time, but just noticed that my video of Professor Dave Bourne and the Medicine Show Band had hit over 25, 760 views.
This is great!
Dave Bourne is one of the finest Old Time musicians around, and his band has incredible players. They appear on our Post-Modern Medicine Show, of course, as well as in our Radio-Medicine Show, our Old Time Internet Hour, and at every Soapy Smith Night at the Magic Castle in Hollywood.
Dave was the piano player at the Gem Saloon in HBO’s Deadwood, and created a lot of the music for that show. Dave started out playing piano in 1958 at the Calico Saloon at Knott’s Berry Farm.
He played bass for the Wagonmasters, a cowboy band that played ar0und the campfire at the Wagon Camp at Knott’s from 1955-1968.
You can find out more about Professor Dave Bourne and the Medicine Show Band, and purchase CDs at www.Saloonpiano.com.
Here are Bobby Reynolds, S. David Walker and Wally Nash talking about the Medicine Show pitch at the 2nd annual Senior Pitchmen Reunion in Las Vegas in 2010.
Nancy Magill and I video-taped four hours of interviews at the first convention in 2009, and that became the Senior Pitchmen Reunion DVD available from www.scoundrelsstore.com
This clip is from the second annual convention DVD, the Senior Pitchmen Reunion 2010. We will be releasing this DVD in the next month or two.
Magill did all the camera work, and I did the editing and titles.
We want to thank Gene Haaheim for letting us be a part of both of these wonderful get-togethers and record them for posterity.
This is a convention of pitchmen–the guys who sell watches, puppets, svengali decks, flower bulbs, kitchen gadgets, miracle cleaners, knives and dusters on the street, in carnivals, in stores, on television and on the internet–all of them over 60 years old.
These are guys who spent a lifetime hustling, drawing a crowd, and pitching the product.
Pitchmen are not only a fascinating, unique and attractive life-style and sub-culture, they are a fountain of information on how to survive and prosper in this most basic of entreprenurial fields. But their knowledge is also helpful to magicians, salesmen, emcees and others who need to know how to draw and hold a crowd, how to control their thinking, and how to sell them a product.